Berklee College of Music - Valencia, Spain Campus

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The Business of Data Analysis

The ability to understand and interpret data is crucial in today’s new economies, and the music industry is no exception. The emergence of digitization and online distribution demands new skills of graduates who are able to compile and interpret the vast information generated by music streaming platforms and social media so that companies and artists can make better decisions about their business. These drivers led Émilien Moyon and Alexandre Perrin, director of and a professor in the Master of Arts in Global Entertainment and Music Business program, respectively, to begin the Data Analytics on the Music Industry course, which started in spring 2017.

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Alumnus Felipe Saalfeld, Senior Analyst at Live Nation and Musician

Saalfeld M.A.’15 is a trained civil and environmental engineer who started out producing emerging artists back in his native Chile. After graduating in the Master of Arts in Global Entertainment and Music Business, and since September 2015, he has worked as a senior analyst at Live Nation, where he monitors all the operational phases involved in setting up a live show.

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Faculty Gary Willis: Life Lessons from a Bass Legend

The 1993 book Bass Lessons with the Greats talks about Gary Willis’ “unique approach to improvisation,” something that Willis says is fueled by “trusting and making your imagination a priority when you react and develop ideas as you improvise.” “Every bass student is unique. The more questions they have, the more we can discover about the process of learning and improving,” he says.

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