Bay Backner

Assistant Professor

Affiliated Departments

Global Entertainment and Music Business

Valencia, Spain Campus

bbackner@berklee.edu

Bay Backner's website

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Courses Taught (1)

The Culture and Business of Emerging Technologies and New Creative Frontiers

MB-665

Career Highlights

● Founder of MESHfair, the virtual art fair for 3D, metaverse, and VR creators.
● Digital installations featured in Wallpaper, Vogue, Architectural Digest, Vanity Fair, and
Dazed magazines
● Producer of Decentraland Music Festival, Metaverse Art Week, /Spatial
● Consulting on web3 strategy since 2018, with roles including Director of Growth and
Community for an NFT platform, and strategic communications for a fintech ICO
● Regularly invited to speak at conferences, including NFT Show Europe, the International
Conference on Design Principles and Practices, AR Summit, The FT Crypto and Digital
Assets Summit

In Their Own Words

“My teaching specialism, emerging technologies, is fast-paced and constantly evolving. I
therefore teach students an agile, lean approach to innovation, using the latest case studies from high-growth startups and industry leaders.

"I support students in developing playful, creative projects to allow them to identify and pursue their own interests in the field. We apply hacker methodologies to developments in AI, virtual worlds, gaming, and web3 to get 'underneath the hood,' understand hype cycles, and bend the technologies to our own needs. Our future-facing topics include digital identity, decentralization, and virtual consumerism."

"I aim for an inclusive and welcoming course, where students from both technical and non-
technical backgrounds can gain confidence, insight, and practical skills.”